WHAT ARE COOKIES?

A cookie is a text file that a web server may save on the hard drive of your device to store certain information about you as a user. Cookies are used for various purposes, such as storing data for future visits, recognizing the user to avoid requesting authentication again, knowing which pages you visit, or saving your preferences in customizable areas… Websites normally use cookies to obtain statistical information about their web pages and to analyze the behavior of their customers/users.

Cookies used for any of the following purposes are exempt from compliance with the obligations set out in Article 22.2 of the LSSI (Spanish Information Society Services Act):

  • Solely allowing communication between the user’s device and the network.
  • Strictly providing a service expressly requested by the user.

Thus, the following are among the exempted cookies:

  • “User input” cookies. These are stored on the device when the user enters information on a website, for example when filling out a web form.
  • Authentication or user-identification cookies (session only). Their function is to identify a user when they enter their credentials to log in.
  • User security cookies. These detect security problems or risks, for example, repeated failed connection attempts.
  • Multimedia player session cookies. They allow multimedia content to be played on the websites the user visits — for example, videos that play automatically when entering a website.
  • Load-balancing session cookies. They connect the website’s server and the user’s device so that information can be transmitted between them.
  • User-interface customization cookies. These remember users’ preferences while browsing a website — for example, language or chosen browser.
  • Certain plug-in cookies for exchanging social content, used when the user visits social networks through a website — for example, when sharing a website’s article on social networks.

The specific uses we make of these technologies are described in the following sections.

TYPES OF COOKIES

Cookies can be classified according to the following criteria:

According to who installs the cookie, they can be:

First-party cookies: sent to the user’s device from equipment or a domain managed by the publisher itself, from which the service requested by the user is provided.

Third-party cookies: sent to the user’s device either from equipment or a domain managed by us or by a third party, but the information collected is managed by a third party other than the owner of the website.

According to their retention period, cookies can be:

Session cookies: last for the time the user is browsing the website and are deleted when browsing ends.

Persistent cookies: stored on the user’s device for a longer period, making it easier to control the chosen preferences without repeating certain parameters on each visit.

According to their purpose, cookies can be:

Technical cookies: essential and strictly necessary for the proper functioning of a website and the use of the various options and services it offers — for example, session-maintenance cookies or those enabling security features or sharing content on social networks.

Customization cookies: allow the user to select or customize features of the website, such as language, regional settings or browser type.

Analytics cookies: used by websites to build browsing profiles and learn about users’ preferences in order to improve the offer of products and services, and to monitor the geographic areas of greatest interest or the most popular content.

Advertising cookies: store information on user behavior obtained through continuous observation of browsing habits, allowing a specific profile to be developed in order to display advertising based on it.

COOKIES USED ON OUR WEBSITE

www.piramidesdeguimar.es uses the following types of cookies on the website:

Technical cookies

Allow the user to browse the website, remember their passwords and use functionalities such as the shopping cart.

Customization cookies

Allow us to know the user’s preferences: language, products viewed.

Analytics cookies

We use Google Analytics cookies to quantify the number of users who visit the website. These cookies allow us to measure and analyze how users browse the website. This information allows PARQUE ETNOGRÁFICO PIRÁMIDES DE GÜÍMAR, S.A.U. to continuously improve its services and the experience of website users. For more information, you can consult the Google Analytics privacy page: https://support.google.com/analytics/answer/11397207?hl=es-419

Advertising and behavioral-advertising cookies

These cookies are used to display advertisements relevant to users based on their use of our website. In addition, they limit the number of times each user views an advertisement and help PARQUE ETNOGRÁFICO PIRÁMIDES DE GÜÍMAR, S.A.U. measure the effectiveness of its advertising campaigns. By browsing the website, the user consents to our installation of this type of cookie on their device and to our carrying out queries when the user visits the website of PARQUE ETNOGRÁFICO PIRÁMIDES DE GÜÍMAR, S.A.U. in the future.

The first-party and third-party cookies used on our website, installed on our own domain, are as follows:

Cookie namePurposeFirst-party / Third-partyDurationWhen is it installed?
_fbpUsed to measure conversions, track visitors and optimize advertising campaigns.Third-party90 daysInstalled after accepting marketing cookies.
_gaUsed to distinguish users and compile browsing statistics.Third-party1 yearInstalled after accepting analytics cookies.
_ga_0CZ8MYQZLDUsed to distinguish users and compile browsing statistics.Third-party1 yearInstalled after accepting analytics cookies.
_ga_PVGDCQX7JQUsed to distinguish users and compile browsing statistics.Third-party1 yearInstalled after accepting analytics cookies.
_ga_VG3QVSD3FTUsed to distinguish users and compile browsing statistics.Third-party1 yearInstalled after accepting analytics cookies.
_ga_VGWGC2WN1RUsed to distinguish users and compile browsing statistics.Third-party1 yearInstalled after accepting analytics cookies.
_gcl_auUsed to measure conversions and improve the effectiveness of advertising campaigns.Third-party90 daysInstalled after accepting marketing cookies.
_tt_enable_cookieIndicates the activation of tracking and enables campaign measurement.Third-party90 daysInstalled after accepting marketing cookies.
_ttpUsed to identify visitors, measure conversions and personalize advertising campaigns.Third-party90 daysInstalled after accepting marketing cookies.
cookieyes-consentRecords the user’s preferences regarding the use of cookies.First-party1 yearInstalled upon accepting, rejecting or modifying preferences.
pll_languageRemembers the language selected by the user.First-party1 yearInstalled upon selecting the language.
ttcsidUsed for conversion attribution and campaign tracking.Third-party90 daysInstalled after accepting marketing cookies.
ttcsid_CVHHIOBC77U2AAG9KSC0Used for conversion attribution and campaign tracking.Third-party90 daysInstalled after accepting marketing cookies.

This website, like most websites, includes functionalities provided by third parties.

Our website is a living website and new designs or third-party services may be included. This may occasionally modify the cookie configuration, and cookies not described in detail in this policy may appear.

The third-party cookies used on our website, installed by third-party domains, are as follows:

Data controllerNameWhen is it installed?DescriptionDuration
GoogleAECWhen using Google services.Security cookie used to verify requests and prevent fraudulent use of Google services.6 months
GoogleDVWhen loading Google services.Cookie used by Google to manage preferences and statistics related to its services.24 months
GoogleSOCSWhen interacting with Google services.Cookie that stores the status of the user’s consent for Google services.12 months

Our site does not control the cookies used by these third parties. For more information on cookies from social networks or other external websites, we advise you to review their own cookie policies.

INFORMATION AND OBTAINING CONSENT FOR INSTALLATION

www.piramidesdeguimar.es has sought to establish appropriate mechanisms for obtaining user consent in relation to cookies, tracking pixels and web beacons that are not strictly necessary. This includes analytics or measurement tracking devices, which will not be installed unless the user expressly consents.

Upon accessing our website, a pop-up appears providing information on all the details regarding cookies and other tracking devices, offering granular acceptance of them.

Users will not have to give their consent every time they visit the website. We will retain your consent and preferences regarding tracking devices for a maximum period of 24 months. Before this period elapses, we will ask you to renew your consent regarding cookies and other tracking devices.

HOW CAN I PREVENT THE INSTALLATION OF COOKIES?

Users may refuse the installation of all cookies and other tracking devices, according to their preferences, except for those they expressly authorize or those of a technical nature that must be installed to guarantee the correct operation of the website, by indicating which ones they wish to install or reject in the pop-up or cookie-acceptance window that appears when entering the home page. However, there are other ways to prevent cookies or other tracking devices from being installed on the device, as indicated below.

Users may configure their browser to accept or not accept the cookies they receive, or so that the browser notifies them when a server wants to save a cookie. If certain technical cookies are disabled, the correct functioning of some of the website’s features cannot be guaranteed.

Users may exclude the storage on their device of Google Analytics “analytics and advertising” cookies through the opt-out systems provided by Google Analytics (https://tools.google.com/dlpage/gaoptout).

Below, we also provide some examples of how to disable cookies:

Through the browser’s own settings:

For further information, please visit the website of the Spanish Data Protection Agency (Agencia Española de Protección de Datos), which helps configure privacy on social networks, browsers and mobile operating systems. More information: http://www.agpd.es/portalwebAGPD/CanalDelCiudadano/protegetuprivacidad/index-ides-idphp.php

Through third-party tools:

There are third-party tools available online that allow users to detect cookies on each website they visit and manage their deactivation, for example:

In any case, users can allow or block cookies, as well as delete their browsing data (including cookies) from the browser they use. Please check the options and instructions offered by your browser to do so. Please note that if you accept third-party cookies, you must delete them from the browser’s options.

LINKS TO OTHER WEBSITES

If you choose to leave our website through links to other websites not belonging to our organization, we will not be responsible for the privacy policies of such websites or for the cookies they may store on the user’s computer.

HOW DO WE COLLECT AND USE IP ADDRESSES?

The website’s servers may automatically detect the IP address and domain name used by users.

An IP address is a number automatically assigned to a computer when it connects to the Internet. This information allows for the subsequent processing of data in order to determine whether consent has been given for the installation of cookies, and to carry out purely statistical measurements that make it possible to know the number of visits made to the website, the order of visits, the point of access, etc.

INTERNATIONAL DATA TRANSFER

Cookies and other tracking devices installed on our website domain are installed on our server, and therefore the data collected through them is not subject to international data transfers.

Third-party cookies installed on our website by third-party domains may be subject to international data transfer. For more information on any potential international data transfers that these cookies may involve, we recommend clicking on the “more information” section of the cookie in question.

You can find out about any transfers that may be carried out, where applicable, by the third parties identified in this Cookie Policy in their respective policies (see the following link: https://policies.google.com/technologies/cookies?hl=es)

UPDATING OUR COOKIE POLICY

This policy is reviewed periodically to ensure it remains up to date, and may therefore be modified. We recommend that you visit this page regularly, where we will inform you of any updates in this regard.

Date: 05/08/2026

Version: V.2.